5 Ways to Prevent Patient Fraud and Identity Theft

October 1, 2016/6035 views / 0 Comments/in BLOG, Guest Blog Posts, Health Care, Medical Identity Theft /by John Trader

The following post on preventing medical ID theft and patient fraud in healthcare was submitted by Meghan Belnap.

In this digital age, we can purchase anything with a click, transfer money from one bank account to another in a split second, and reconnect with people from anywhere in the world. There are so many great advantages to the internet age but unfortunately, there are serious drawbacks as well.

Preventing patient fraud begins with a thorough understanding of how to protect your identity.

As technology advances, so do the dirty tricks played by criminals in an attempt to commit patient fraud and identity theft. With so much of our medical history available at our fingertips in digital form, it’s easier than ever to have that stolen from us. Here are five simple ways to avoid falling victim:

Password Protection

Hackers are skilled at decoding passwords. If the one you use is not a unique combination of numbers, letters, and symbols, you are putting yourself at a higher risk. If your password is still hacked from one site, it is important that you are not also handing them your password for everything else as well. For example, if your patient portal account password is fraudulently obtained, you do not want that to also be the password you use for your bank account. It requires keeping track of numerous passwords, but it is worth it to use different ones for each site you log in to within your digital health network.

Swipe With Caution

Card skimmers are very popular tools used by crooks to gain access to your account information. Each time you swipe a debit or credit card at a hospital or any other A.T.M. machine or gas pump, the machine reads the information stored on the black strip on the back of the card. This houses important information and it is all a hacker needs to wipe out your bank account. When you approach these machines, look at them closely. Does the area that you insert the card into seem loose or ill-fitting in any way? Does the paint color and material of it match the surrounding area? If not, there may be a skimming device attached to the machine. If you are suspicious, try giving it a tug. Is it loose? If you experience this, contact local law enforcement right away.

Monitor Accounts

If you have access to online banking, take advantage of it. Set up alerts that notify you when funds have been used over a certain amount or in ways unusual for your typical spending patterns.

Be Careful With Your Card

Keep an eye on your cards at all times. Statistics show that on average over 12 million U.S citizens identify as fraud victims annually. Professional FBI experts who are board certified behavior analysts specialize in investigative criminal or terrorist actions. While help is offered to those that are victim of patient fraud and identity theft, take the extra precautions to keep yourself safe by implementing smart daily precautions.

Identity Protection Services

There are a variety of resources available at your convenience which specialize in monitoring your social security number, name, and other personal information that could be used for patient fraud or identity theft. Most companies charge a fee to provide this service but if it prevents even one breach, it will be money well spent.

While there are numerous ways someone can gain access to your personal information, there are by far more things you can do to prevent it. Be cautious with your private details. Keep things secure both online and physically with the proper protection required. Whether it’s a safe box in your closet to keep your social security card, health insurance ID, birth certificates and other documents out of reach, or strong passwords that keep hackers out of accounts, it is possible to avoid patient fraud.

Meghan Belnap is a freelance writer who enjoys spending time with her family. She loves being in the outdoors and exploring new opportunities whenever they arise. Meghan finds happiness in researching new topics that help to expand her horizons. You can often find her buried in a good book or out looking for an adventure. You can connect with her on Facebook right here and Twitter right here.

The Importance of Maintaining Patient Data Integrity

September 21, 2016/9006 views / 0 Comments/in BLOG, Data Integrity, Guest Blog Posts, Health Care, HIM /by John Trader

The following guest post on patient data integrity in healthcare was submitted by Gabriel Tedde Cabot.

While all physicians, care providers and practices understand the importance of keeping accurate files and records for maintaining patient data integrity, the unique challenges and concerns of a digital file system may pose a greater risk than many practitioners might realize. From the struggle to keep patient records coherent and to maintain unified files across multiple applications and programs to the issues that may be caused by a data breach, today’s practices would be wise to assess the effectiveness of their records and data processes. Loss of data integrity may result in any number of potentially serious consequences, ranging from HIPPA violations to compromised patient care.

Patient data integrity is important to maintain in healthcare. Learn more about how to protect it in the evolving world of digital healthcare.

Creating and Maintaining the Right Digital Infrastructure

The first step towards ensuring digital information can be created, stored and accessed with greater accuracy is also one of the most important. Creating and maintaining the right digital infrastructure can streamline all processes that may involve patient records and ensure that inconsistencies within a file system are less likely to occur. Applications that can be linked more easily and databases that provide cross-platform support are often crucial assets for reducing errors, oversights and optimizing the efficiency of staff and associates.

The Importance of Staff and Employee Training

Having the right digital working environment is only one step in the process for ensuring more effective and accurate record-keeping, one that may be of little practical benefit when employees are not properly trained. Properly training all employees who access or use database systems, patient records and similar applications can help to minimize problems caused by user error. Assessing the current skill level, understanding and overall computer literacy of existing staff can also be quite helpful in identifying any areas that may require attention or improvement.

Failing to provide ongoing training for their staff is a mistake common to both small practices and larger facilities. Updated software, the addition of new applications and changes to the daily operational process of a clinic, practice or healthcare facility often entails the need to train and educate employees who may not yet be comfortable or even familiar with new systems or tasks. Ongoing training also provides a chance for associates to brush up on any skills or concepts that may have gone unused for too long.

Performing Periodic Assessments or Audits to Ensure Accuracy

Quality assurance can go a long way, both towards ensuring that established resources and operational processes are being utilized correctly and for identifying smaller issues before they have a chance to grow into larger and more serious problems. Assessing the accuracy of past records and ensuring that patient data integrity is being maintained effectively is not a concern that should be left to chance. Further assessments should also be performed whenever new operational policies go into effect or when changes are made to the software, systems and applications used by employees.

Protecting Patient Information in the Digital Age

From instituting a more effective password policy to utilizing secure virtual data rooms, there are numerous ways for organisations to ensure all patient data and information is able to be kept safe and secure. Damage caused by unauthorized access to data, files and electronic information may be considerable and practitioners who fail to make online security a priority may be placing themselves and their patients at greater risk of breach or other security issue. Malware or unauthorized users who are able to gain access to electronic records may result in the loss of vital data or files and records that no longer be considered secure.

While even basic measures to enhance digital security can make a considerable difference, more effective may be achieved by organisations who elect to make use of the right resources. Contracting with third-party IT department or security specialist may provide a more cost effective solution for smaller practices that lack the financial resources needed to expand their staff. Investing in secure virtual data rooms used to store and distribute information in a safer manner can also ensure that medical organisations are not placing patient data or information at greater risk. Finding and selecting the services, resources and solutions that make it possible to reduce or even eliminate many of the most common and costly digital security risks is always a worthwhile undertaking.

An effective way of ensuring patient data integrity is by using solutions that protect patient data by preventing medical identity theft, duplicate records, and mix-ups. Solutions like RightPatient do so by ensuring accurate patient identification across the continuum of care. By ensuring that the accurate medical records are identified every time patients use healthcare services, mix-ups and duplicates are prevented easily. Moreover, it prevents medical identity theft in real-time by verifying patients’ identities using their faces. Several healthcare providers are already benefiting from using the platform and are maintaining patient data integrity.

Staying Up to Date With Changing Technology and Emerging Trends

With new applications, digital services and innovations continuing to shape and change the industry, practitioners and medical organizations can no longer afford to fall behind the times. Failing to learn more about new potential security risks or electing to overlook the latest security resources and solutions could prove to be nothing short of a disaster. When it comes to maintaining patient data integrity, staying up to date with the latest technology or learning more about the most recent threats and security concerns is of paramount importance.

Gabriel Cabot is a digital marketing strategist from London who enjoys reading, writing and learning about new technologies, programming, health and the Internet.

Poor Infection Control at Hospitals Poses Serious Risks to Patient Safety

September 17, 2016/8495 views / 0 Comments/in BLOG, Guest Blog Posts, Health Care, Infection Control, Patient Safety /by John Trader

The following guest post on infection control in healthcare was submitted by Cade Parian.

Millions Impacted

There are an estimated 1.7 million cases of hospital-acquired infections every year. Almost 100,000 of those cases result in death.

Infections contracted in hospital settings are technically called healthcare-associated infections or HAI’s. They are caused by exposure to bacteria, fungi, or viruses while in a healthcare setting. Common healthcare procedures where infections are introduced are during surgery; catheter insertion; ventilation services; and any type of injection.

What is the most effective way to reduce hospital borne infections to increase patient safety in healthcare?

The Centers for Disease Control estimate that 1 in 20 hospitalized patients develop some type of infection.

Common Types of Infection

Some Healthcare-Acquired Infections go unnoticed with little harm. However, others are devastating. Patients endure physical pain and suffering as well as financial devastation due to the increased treatment costs. Some infections cause permanent damage and even death.

Catheter-Assisted Urinary Tract Infections – One of the more preventable infections. It often occurs when a catheter is left in a patient too long. Commonly affected areas are the urethra, bladder, ureters, and kidneys.

Pneumonia Caused by Ventilators – Infection that develops 48 hours or more after mechanical ventilation is given. The lower respiratory tract or lung parenchyma is invaded by microorganisms causing this infection.

Necrotizing Fascitis or Flesh Eating Bacteria – While rare, this serious bacterial infection spreads quickly and kills the body’s soft tissue.

Clostridium Difficile or C. diff – These bacteria live in your digestive tract. When these bacteria overgrow, it releases toxins that attack the lining of the intestines. 14,000 deaths (mostly the elderly) are caused each year.

Carbapenem-Resistant Enterobacteriaceae or CRE – These germs are highly resistant to antibiotics. More than 50% of the cases cause death. Most cases are caused by improper use of a duodenoscope. There are multiple types of CRE’s including:
• Klebsiella;
• Escherichia Coli or E. Coli;
• Klebsiella Pheumoniae Carbapenemase or KPC;
• New Delhi Metallo-beta-lactamase or NDM; and
• Verona Integron-Mediated Metallo-Lactamase or VIM.

Meningitis – The meninges are the protective lining around the brain and spinal cord. Meningitis often comes in outbreaks of multiple cases. Usually a contaminated instrument or drug causes the meningitis to spread.

Methicillin-Resistant Staphylococcus Aureus or MRSA – These bacteria live in your nose and on your skin. When it enters surgical sites, it becomes invasive. It can lead to heart valve infections, bone infections, organ abscesses, joint infections, and sepsis or blood poisoning. The danger is bigger for MRSA, because it is not commonly killed by standard antibiotics.

Sepsis – A deadly blood infection that triggers widespread inflammation of the body. It affects over 1 million American each year. Multiple organ failure and even death are caused by sepsis or septicemia.

Infections Cost Healthcare Billions

JAMA Internal Medicine issued a study in September 2013 estimating that healthcare-acquired infections cost the US healthcare system almost $10 billion per year. Many of those infections are preventable.

The average cost of treating common hospital infections are:
• Central Line Associated Bloodstream Infections – $45,000
• Ventilator-Associated Pneumonia – $40,144
• Surgical Site Infections – $20,785
• C. Diff. – $11,000

There are several things hospital staff can do in order to minimize risk of hospital-acquired infections such as:

• Washing hands often
• Keeping patient skin clean around wounds
• Wear gowns, masks and gloves

Hospital infections should be prevented in order to reduce morbidity, mortality, duration of hospital stay, and cost. Good hygiene and aseptic techniques have generally proved to be successful, but these practices are often not sustainable. Keeping constant watch and following the simple steps above could help minimize the risk of infections.

Another way hospitals are preventing infection control issues is by using touchless solutions. For instance, many caregivers are using RightPatient to ensure accurate patient identification. The touchless platform uses photos of the patients to identify them across the continuum of care, ensuring a hygienic and safe environment for everyone. All the patients need to do is look at the camera – the platform matches the photo with the one saved during registration, ensuring accurate patient identification, reducing infection control issues, and enhancing patient safety.

Cade Parian is a Metro Atlanta Personal Injury Lawyer representing injured people all over the nation. His folksy demeanor coupled with his ability to fit into any social and professional situation make him an attorney called upon by clients and other attorneys alike. A husband and father of two young children, he enjoys being the worst golfer on any golf course at any time when not preparing for trial or chasing children.

Healthcare Records: How to Protect Patients’ Sensitive Information

August 18, 2016/5937 views / 0 Comments/in BLOG, Data Integrity, Guest Blog Posts, Health Care /by John Trader

The following guest post on protecting sensitive healthcare record data was submitted by Rachelle Wilber.

The Health Insurance Portability & Accountability Act (HIPAA) of 1996 requires that any entity that is privileged to collect or store sensitive patient healthcare information keep the information secured and protected against unauthorized access or use. A violation of the HIPPA law has serious implications to any healthcare practitioner or facility. By being vigilant and taking these action steps, you can help to protect the sensitive information of the patients who visit your healthcare facility.

The explosion of online sensitive healthcare data now available online must be secured to protect patient privacy and advance data integrity.

Cloud Encryption
Cloud-based data storage and applications service providers are allowing healthcare organizations to use their own encryption keys. These keys are unique to your facility and your own information technology officers can create them. By using these customized encryption keys for data that your healthcare facility uploads to the cloud, you can reduce the risk of unauthorized users gaining access to usable information. If a hacker did get into your database, they would be unlikely to be able to break the encryption key.

Coding Sensitive Data

In addition to encrypting data, you can also code it as it is entered. For example, if a patient has HIV, that condition could be given a numeric code rather than the name of the virus. Only authorized users at your facility would know what the code means.

Healthcare Administration

When you are ready to further your healthcare career and learn more techniques on coding and encryption of sensitive data, consider enrolling in one of many healthcare administration master’s programs that many universities offer. These accredited programs help you to master all aspects of administration that are essential to running a productive, efficient and compliant doctor’s office, clinic or hospital. You will learn about data administration as well as coordination of services, billing, communications and data analysis.

Physical Security

The physical security of patient information is also important. If your facility uses or still has any paper medical charts, they should be kept under lock and key and signed in and out when they are used. Laptops, tablets and other electronic devices should be password-protected. The computers and tablets should also be locked and put away when they are not in use.

By employing these measures in your healthcare facility, you can protect the sensitive patient data that you collect. Maintaining the security of the data helps to keep you compliant with the law. These measures also show to your patients that you care and respect their rights to privacy.

Rachelle Wilber is a freelance writer living in the San Diego, California area. She graduated from San Diego State University with her Bachelor’s Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn’t on her porch writing in the sun, you can find her shopping, at the beach, or at the gym. Follow her on Twitter and Facebook: @RachelleWilber; https://www.facebook.com/profile.php?id=100009221637700

University Health Reaps Benefits of Photo Biometrics for Patient ID

August 17, 2016/6615 views / 0 Comments/in BLOG, Facial Reciognition, Health Care, Infection Control, Iris Recognition, Patient Identification, Patient Matching, Photo Biometrics /by John Trader

University-Health-Care-is-using-RightPatient-for-patient-ID

Augusta, GA based University Health Care implemented photo biometrics for patient ID to increase patient safety.

The following post was submitted by Brad Marshall, Enterprise Development Consultant with RightPatient®

Biometric Patient ID No Longer a Movie Prop

It wasn’t so long ago that the term “biometric patient ID” wasn’t even in the lexicon of healthcare providers as a reliable means to improve patient safety, eliminate duplicate medical records, prevent medical ID theft, and increase patient data integrity. In fact, just a few years ago, many providers had never even heard of biometrics used to accurately identify patients and those that did know about the technology could only relate to what they had seen on the movie screen or read in a science fantasy novel.

Today, the use of biometrics for patient ID in healthcare has sharply risen as more healthcare organizations realize the technology’s potential to better protect individuals from the perils of misidentification and better understand the ability of select biometric patient ID solutions to be seamlessly integrated into EHR workflow.

However, what stands as a true testament to the rising use of biometrics for patient identification in healthcare is the ability of the technology to demonstrate realized return on investment (ROI) against the goals set forth prior to implementation. In other words, the true “proof in the pudding” of biometrics for patient ID can be benchmarked through multiple objectives — how significant was the reduction in duplicate medical records and chart corrections? What percentage of patients are opting into the biometric patient ID system? Has investment in biometrics for patient ID streamlined patient registration? Is the technology effective in reducing cases of fraud and medical ID theft?

University Health Deploys Photo Biometrics for Patient ID

In most cases, biometric patient identification deployments must mature to a certain level in order to measure the impact on improving patient safety and the additional aforementioned goals and objectives. In other words, beyond restricting medical ID theft and healthcare fraud at the point of service, it’s impractical to expect immediate results after deploying biometrics for patient ID. The system must be in place for a certain period of time before healthcare providers can expect to reap additional benefits — categories such as patient acceptance and enrollment and reduction of duplicate medical records for example.

Augusta, GA based University Health Care System is a classic example of a healthcare organization that had clear goals and objectives in mind prior to implementing biometrics for patient ID and are now realizing benefits from their choice of photo biometrics over other hardware alternatives. University Health officials have been pleased of the simplicity of photo biometrics where patients take their photo and are instantly identified followed by the retrival of their correct medical record in the Epic EHR system. With over 99% of patients choosing to enroll in the biometric patient ID solution, University quickly amassed a database of 50,000 patients to participate and the numbers keep increasing each day.

Perhaps equally important is the fact that since implementing RightPatient®, University Health has seen nearly a 30% decrease in chart corrections, defined as the health information management (HIM) department’s need to go back into a chart and correct any data entry errors during the patient registration process. RightPatient® has also been instrumental to eliminate write–offs directly related to patient fraud — in one case a patient attempted to commit healthcare fraud by using multiple aliases in the ED to illegally obtain prescription drugs. Photo biometrics quickly caught the patient by revealing they had previously enrolled under a separate identity and University Health officials were able to quickly notify on-site authorities who sprang into action.

Conclusion

University Health made a conscious choice to implement photo biometrics for patient ID after carefully evaluating the characteristics and limitations of fingerprint and palm vein. They concluded that photo biometrics was the most accurate, hygienic, and versatile solution available with strong potential for future deployment at additional patient touchpoints including mobile devices, patient portals, and telehealth — touchpoints along the care continuum that fingerprint and palm vein just do not have the ability to address.

Learn more about University Health’s use of photo biometrics for patient ID and stay tuned for more posts on what benefits our end users realize after investing in photo biometrics for patient ID.

Brad Marshall is an Enterprise Development Consultant with RightPatient®. With several years of experience implementing both large and small scale biometric patient identification projects in healthcare, Brad works closely with key hospital executives and front line staff to ensure project success.

How to Choose the Right Biometric Modality for Patient ID in Healthcare

August 11, 2016/8319 views / 0 Comments/in Biometric Hardware, Biometric Terminology, BLOG, Health Care, Patient Identification, Patient Matching, Photo Biometrics, Research /by John Trader

The following post on patient ID in healthcare was submitted by Michael Trader, Co-Founder and President of RightPatient®

We are excited to announce the release of a brand new white paper entitled: Choosing the Most Effective Biometric Solution for Patient Identification in Healthcare (Assessing the characteristics and capabilities of biometric options). The white paper assesses the capabilities and limitations of fingerprint, palm vein, and photo biometrics (iris and facial recognition) for patient ID in healthcare.

Misinformation and confusion surrounding biometric patient ID hardware modalities are cleared up in our latest white paper.

The journey to select the most suitable biometric modality for patient identification in healthcare should include an assessment of hardware capabilities and limitations. This white paper was written and published as an educational resource for healthcare organizations to develop a deeper understanding of device characteristics and limitations. Due to persistent misinformation about the ability of select biometric modalities to perform accurate patient ID in healthcare and confusion on the realities of real world results post implementation we feel that this white paper stands as an authoritative guide that should be included in any and all comprehensive due diligence of biometrics.

Over 14 years of experience in real world implementations of fingerprint, palm vein, and photo biometrics has provided us with a wealth of knowledge and research on how these modalities operate when deployed and an authoritative resource to determine which devices can deliver on the promise that effective patient ID solutions offer:

Elimination of duplicate medical records and overlays
Prevention of medical ID theft and healthcare fraud
Increasing and sustaining patient data integrity
Increasing patient safety
Providing accurate patient ID at ANY point along the care continuum

Did you know that select biometric modalities covered in the white paper do not have the ability to accomplish some of these goals? We encourage you to contact us and request your copy of this important and informative white paper to provide a more thorough background and understanding of biometric patient identification realities versus marketing fluff.

We are confident that you will find value in our research and analysis based on a decade and a half of experience in the biometric identification management industry and extensive experience with all of the modalities covered in the white paper. Please click here to request a copy of the research report.

Michael Trader is President and Co-Founder of RightPatient®. Michael is responsible for overseeing business development and marketing activities, government outreach, and for providing senior leadership on business and policy issues.

6 Things Medical Institutions Can Do To Gain Patient Trust

August 10, 2016/6955 views / 0 Comments/in BLOG, Guest Blog Posts, Health Care, Patient Safety /by John Trader

The following guest post on building patient trust was submitted by Andrea Bell.

Health institutions play an essential role in people’s lives today. With increasing health consciousness, the demand for health institutions including hospitals and private clinics has reached a whole new level.

This increase in demand has naturally resulted in the development of a large number of healthcare institutes – all of them founded with an aim to take over the market. This is why it has become challenging for businesses operating in the health sector to gain patient’s s loyalty in the long run.

What are some simple, yet effective things medical institutions can do to gain patient trust?

Research shows that the number of hospital jobs increased by 306% in 2015 with 172,200 payroll additions compared to the 42,400 jobs created in the same industry in 2014, as stated by the Bureau of Labor Statistics.

If you are concerned about holding on to your healthcare customer base at a time when newer facilities are emerging all around you, worry no more. Remember, when patients choose a specific healthcare provider, they consider a number of financial, emotional and personal factors.

We decided to write this article to help you build long-term relationships with your patients in a way that they would never prefer any other facility over yours. Here are the 6 things you can do to gain patients’ trust.

1. Build close relationships with patients

When it comes to choosing doctors and hospitals, patients usually make choices out of emotional and personal values and feelings. Of course, you can trumpet your customer ratings and your hospital rankings as much as you want on your Facebook page, but patients will always make the final decision with their hearts.

To build strong and solid relationships with patients, you need to create a culture where the hospital staff develops close bonds with patients as part of their professional duties.

This includes gestures like conversing with patients when they have long stays at the hospital, relieving them in a friendly manner, and literally treating them like you would a family member who is sick. Most patients are vulnerable and in utmost need of love, care and compassion as they fight with health-related challenges. Like any other industry, word-of-mouth can make or break your business, and is a more effective marketing tool than any other if you want to gain customer loyalty in the long run.

The reputation of a business and its brand image improves gradually through personal recommendations of those who have experienced the service. 74% consumers say word-of-mouth is a key influencer in their purchasing decisions.

2. Create a seamless experience for patients

The last thing a patient is interested in is understanding how your facility’s processes work. They are looking for care, and expecting the hospital staff to take care of the rest for them.

The staff must take some steps to elevate confusion, and direct patients personally instead of letting them take multiple rounds of the sprawling building in an unhealthy physical state.
The hospital staff should be trained to be super proactive and help patients move through the processes as quickly as possible. They should also be very informative and use different methods to assure patients that everything is under control and that they should just sit back and relax. This will help patients feel confident that they are in the right place and in the right hands.

3. Ensure that safe and certified hospital staff and equipment are used

Going to the hospital can be a very daunting and uncomfortable experience for many. This is mainly because most patients are afraid to receive bad news, wrong treatment or any other similar possibility.

As a medical professional dealing with a plethora of patients on a daily basis, these concerns may not seem like much to you, but these can weigh very heavy on the hearts and minds of the patients.

This is why it is so important that these concerns are addressed even before the treatment is started.

Such anxiety issues could be resolved by employing a number of strategies. You could put up certificates in places where the patient can easily see them such as hospital walls, websites etc.

In other words, as a health facility, do not underestimate the fear that patients feel as they enter your premises for the first time, and also understand your role in helping alleviate that fear. This, in the long run, makes a lot of business sense too.

4. Deliver information in its most simplified form

Patients are most likely to trust doctors on information related to symptoms, treatment, medications and costs. Very few of them will dig up stories related to their health on the internet.

The key to developing patient trust is giving information as simply as possible. Using complicated medical jargon may give the impression that the doctor is highly qualified, but one thing is for sure, it will definitely confuse the patient and cause more anxiety about what’s going to happen to them next.

So it is crucial to provide information to patients in a way that they can easily understand. The hospital’s web presence could also be used to deliver that information so that the patient does not feel the need to consult other online sources which may give the wrong information regarding their diagnosis.

This is one way to ensure that patients keep coming back to you for all of their health-related problems because they have developed a sense of trust for the hospital staff and their services.

5. Be transparent

Because of the huge number of patients that doctors have to see every single day, it can sometimes become challenging to give each one a personal touch.

At the end of the day however, it is essential. I No matter how busy the schedule, it is important to realize that these patients are average people dealing with a lot of fear and anxiety about their diagnosis; they need to know that they are understood and respected.

Small gestures like a smile, eye contact and special attention can go a long way to show the patient that the doctor cares about how she feels and what she is going through.

6. Speak with one brand voice

A strong brand image can although play a great role in instilling trust within the patient, however, it could be further enhanced by doctors by building a strong personal relationship with the patient which is somewhat consistent with the brand as well.

This brand might not show on official brochures or websites, but it can become a part of how the hospital staff interacts with patients on a daily basis.
In other words, the hospital staff should be trained in such a way that they promote the hospital’s brand by showing compassion, going the extra mile for each patients and treating them as guests, and not a liability.

Gaining patient’s trust is an element which is important to the overall success of the business. Patients having trust in any health institution is a form of partnership with them and can ensure consumer loyalty in the long run along with other benefits and hence, should always be encouraged by hospitals.

Andrea Bell is a Freelance writer and a content contributor at www.computermateinc.com, which provides Medisoft V21 software. She writes mostly on technology related stuff. Live simply, give generously and a sports lover. Find her on twitter @IM_AndreaBell

Increasing Patient Safety at Pediatric Cancer Centers

July 26, 2016/4939 views / 0 Comments/in BLOG, Health Care, Iris Recognition, Patient Identification, Photo Biometrics /by John Trader

A patient access rep uses photo biometrics on a pediatric patient for accurate identification.

Today, RightPatient® proudly announced a brand new initiative aimed at increasing patient safety by donating our photo biometrics patient identification solution to pediatric cancer centers across the country. Patient identification errors are a realistic problem across the entire healthcare industry but perhaps no more magnified in presenting a danger to patients than administering cancer treatments — an extremely dangerous scenario where outcomes could prove to be lethal.

Recognizing an opportunity to give back to the pediatric healthcare community and proactively prevent patient identification errors that have the potential to jeopardize child safety, our cloud-based biometric patient ID platform using photo biometrics follows a simple, intuitive, and hygienic photo capture process. With the ability to be used on patients as young as 12 months of age, RightPatient® provides pediatric cancer centers the opportunity to reduce the risk of medical errors linked to incorrect patient identification prior to administering radiation or chemotherapy treatment.

Details of the initiative can be found here: RightPatient® Donates Patient Identification Software to Pediatric Cancer Centers.

We understand the risks associated with patient misidentification in healthcare. It’s important to call attention to the dangers of not accurately identifying patients in all contexts, particularly those that present a clear and present lethal danger such as administering cancer treatments. Our mission is to offer the most comprehensive patient identification solution that increases patient safety, reduces costs, improves the quality of care, and enhances the patient experience.

3 Unexpected Ways Medical ID Theft Can Harm Your Pocket

July 12, 2016/5406 views / 0 Comments/in BLOG, Guest Blog Posts, Health Care, Medical Identity Theft, Patient Safety /by John Trader

The following guest post covering the impact of medical ID theft was submitted by Michael Rogers.

Are you the recent victim of medical ID theft? Do you know someone who recently discovered their identity had been stolen? If you or someone you know has experienced someone stealing your identity, then you know how unsettling and upsetting it can be. But what you might not realize in the moment is that having your medical ID stolen actually can result in major problems for your bank account. Read on to learn our top three unexpected things you need to know right now about protecting your medical ID and how a stolen identity can result in problems in your pocket. Knowing is power — and you can do something about it before too much damage is done. Read on:

Learn more about the top three unexpected things you need to know to protect your medical identity.

Tip #1: Data Breaches Mean Bad News for You

Did you know that healthcare organizations admit that they don’t have enough security to withstand many cyberattacks? Data breaches to healthcare organizations are at a loss of millions and are under constant attack by malware. What does this mean for you? It means that your medical data is vulnerable, and when an online thief gets ahold of your Social Security number and other medical ID information — including passwords to your healthcare accounts — then you could begin to see not only your healthcare savings account empty out for procedures and products you didn’t authorize, but you also may see your bank account empty out. That’s because many of us use the same passwords over and over again. So don’t be surprised if someone steals your medical ID information and then uses that information to break into your bank and credit card accounts. Change your passwords regularly and encrypt your online sessions to protect yourself.

Tip #2: Unauthorized Procedures

Many of us have healthcare savings accounts. They are a great way to get tax-free cash into an account and to use that cash for doctor’s visits, surgeries, procedures and even products like HIV-testing kits and pharmaceuticals. When someone steals your medical ID information, however, that means they can get access to this account. They can then go online and begin purchasing items that qualify for the account. They also can begin the process of filing insurance claims for fraudulent surgeries and procedures.

Tip #3: Exhausted Medical Benefits

When you become the victim of medical ID theft, you may find that your insurance benefits are no longer available to you when you need them. In most of the cases ID theft victims start to panic and do not know where to start from. If you have any doubts, are any reasons to suspect being ID theft victim you should immediately contact either your local insurance provider or healthcare organization in order to minimize possible losses. Many victims don’t realize this until something happens — like they are rushed to the hospital — and they find their insurance has been denied. Online thieves will steal your information so that they can get the procedures they need in your name. This kind of fraud can take years to unravel — coming at a huge out-of-pocket expense to you. When you need to go to the hospital, you need to go. You can’t wait. And if you’re the victim of fraud, you’ll likely be paying tens of thousands of dollars of that you don’t have because your insurance has been denied.

Protect and Empower Now

Sometimes knowing how you could be vulnerable to a medical ID attack is the first step. When your online presence is threatened and someone steals your social security number or insurance premium information, then not only are you at a big financial risk for procedures and bills you shouldn’t have to pay for — but those breaches could lead to breaches in other areas of your finances, such as your bank account. As you move forward, remember to monitor your medical ID information and medical online activity regularly. The more you know about what is happening in your medical or insurance accounts online, the more quickly you will be able to see when something isn’t quite right. In addition, remember to change your passwords regularly, and don’t use the same passwords for multiple accounts. With an estimated 2.3 million Americans falling victim to medical ID theft in 2014, it’s possible that you also could experience this situation. So stay ahead of the game and protect your pocket with these three key tips.

Michael Rogers- is experienced Director of Operations, manager and educator from USInsuranceAgents.com. Michael is not only well-educated insurance professional, but also very interesting interlocutor, with deep knowledge of modern arts and sports.

Are Children Eligible to Enroll in Biometric Patient ID Solutions?

July 7, 2016/6419 views / 0 Comments/in BLOG, Data Integrity, Health Care, Iris Recognition, Medical Identity Theft, Patient Identification, Patient Safety /by John Trader

The rapid spread of using biometric patient ID solutions has helped to increase safety, reduce duplicate medical records, eliminate healthcare fraud, and strengthen patient data integrity. As most healthcare providers who implement biometrics for patient ID quickly realize – patient participation is the most important factor to ensure deployment success and realize the strongest return on investment.

Traditionally, we see the use of biometrics as a strong security solution to protect our own medical identities, but what about children? Are they eligible to enroll in a biometric patient ID platform and realize the same protection as adults? The short answer is: It depends on the biometric patient identification solution that you select.

Often overlooked as a key demographic that is just as susceptible to the perils of medical identity theft and inaccurate identification, protecting a child’s medical identity is just as, if not more important than protecting our own identities. On a recent podcast with Eva Velasquez, President and CEO of The Identity Theft Resource Center, I asked Eva how important it is to protect a child’s medical identity and what is the earliest age that a child can have their medical identity stolen? Here is what she said:

“Protecting a child’s medical identity is definitely a growing concern in healthcare. And, it isn’t only protecting their medical identity but their identity as a whole. People generally do not believe that (medical ID theft) is a crime that affects children, but I can tell you that we (Identity Theft Resource Center) handle and re mediate cases of child ID theft on a daily basis. It’s really about ensuring that a child’s personal information doesn’t make it into the hands of a thief. The crux of the problem with child medical ID theft is the time of discovery…the most common ways that people find out they are victims of ID theft is because they are trying to accomplish something and they hit a barrier.

If you think about it, children just don’t engage with the outside world the same way adults do – they aren’t out applying for credit, trying to get a driver’s license (before the age of 16) and go through background checks. All of these external things that pop up and make us take notice of our identities, they just don’t happen with children, so that’s where it becomes a parent’s responsibility. For parents, it’s all about taking as many proactive steps as you can. Some states allow you to freeze your child’s credit, and you can certainly always request your child’s medical records to go through them and ensure their accuracy. As a parent, you need to read the Explanation of Benefits (EOBs) after your child has a pediatric visit.”

I then asked Eva what the earliest age is that a child can have their medical identity stolen. She offered this response:

“I hate to say this because it almost sounds like fear mongering but it’s absolutely true – it can actually be before the child is born. If a criminal just decides to make up a social security number that hasn’t been issued yet and starts to use it, it doesn’t necessarily make it back to the social security administration office so your child is born, you go to get a social security number issued to them and you receive it but a criminal has already been using it – so child ID theft can actually happen before they are born.”

Clearly, there is a sense of urgency to ensure a child’s medical identity is protected from the moment they are born! The problem that some healthcare providers face who have implemented certain biometric hardware modalities for patient ID is that not all are eligible for children to enroll. Instead, some biometric patient ID solution providers recommend that a child not enroll until they reach a certain age, or until certain physiological attributes are mature enough to be recognized by a hardware device. This essentially excludes children from leveraging the identity protection and security advantages of using biometric patient ID for identification at the age where they may perhaps be most vulnerable to having their identities stolen.

The key for any healthcare provider seeking to implement biometrics for patient ID is to deploy a solution that has the ability to capture a child’s unique biometric profile at the youngest age possible and then use that as their identity credential for the rest of their lives without the inconvenience of re-enrolling as a child matures or the security risks of not being eligible to enroll at all.

Protecting a child’s medical identity is among the many reasons that we recommend the use of photo biometrics for patient identification in healthcare. Children as young as 10 months old can enroll and since the iris is a human physiological attribute that forms at 10 months of age and remains static throughout our lifetimes, it represents a viable and stable credential for accurate identification.

As more healthcare organizations around the world evaluate the use of biometrics for patient identification, it is critical that all possible patient options and scenarios are addressed to maximize return on investment and ensure that any patient, no matter how young or old, can take advantage of the benefits to protect their medical identities.

For a full version of our podcast with Eva Velasquez, President and CEO of The Identity Theft Resource Center, click here.